The Mississauga Symphony Orchestra was founded in 1972 as the Mississauga Symphonic Association, an amateur community ensemble. Comprised of a combination of amateur musicians and professional section leaders, the MSO has earned the reputation as the best hybrid orchestra in Canada. The MSO was looking to reinvigorate their brand, still appealing to their existing patrons while also presenting a fresh image that appealed to young adults as well. Chargefield was brought on to visually re-brand the Mississauga Symphony Orchestra from the ground up, starting with a new logo and branding package, as well as all-new print materials and website to keep visual branding consistency strong across all mediums.
Coldharbour Recordings is a Miami-based electronic dance music label founded and owned by trance DJ and producer Markus Schulz in 2005. The label was formerly a sublabel of Armada Music until Schulz took the label independent in 2013. To mark the occassion, Chargefield was brought in to refresh the logo. After the successful rebrand, Chargefield has since created visual branding for artists on the label, sub brands of the label, as well as print design and motion graphics.
Designed for Subtext. O’Doughs is a bakery with a simple philosophy: to produce gluten-free products that didn’t taste gluten-free. Their target market was largely baby boomers, and other individuals with celiac disease or gluten allergies who were accustomed to gluten-free products being bland and dry; so the image of O’Doughs needed to be seen as a step in a new direction.
Mash Paddle Brewing Co. is a brand new craft beer brewery, located just 30 minutes west of Hamilton in Brantford, Ontario. Started in a small kitchen and driven by a passion for fresh local beer using only the best local ingredients and no additives, Mash Paddle is now a full fledged brewery producing some of the best craft beer in Ontario. Chargefield helped facilitate Mash Paddle’s launch by designing packaging for the brewery as well as the website and items such as posters, table tents, tap handles and coasters to help promote Mash Paddle’s presence in local pubs.
Evan Bane has a unique message of getting all the trappings flaunted in gangster rap, but through academic knowledge instead of crime. Chargefield was brought on to distill this unique message graphically in terms of branding and graphic design as well as create visual effects for Evan Bane's premiere single, Pocket Change.
We've added a new project to the website for Mash Paddle Brewing Co., a brand new craft beer brewery, located just 30 minutes west of Hamilton in Brantford, Ontario. Started in a small kitchen and driven by a passion for fresh local beer using only the best local ingredients and no additives, Mash Paddle is now a full fledged brewery producing some of the best craft beer in Ontario. Chargefield helped facilitate Mash Paddle’s launch by designing packaging for the brewery as well as the website and items such as posters, table tents, tap handles and coasters to help promote Mash Paddle’s presence in local pubs.
Chargefield has created movie posters and key art for a number of feature motion pictures and short films. Based in Hamilton, Ontario but working with companies the world over, we create art for films and television that have been released through companies such as Lionsgate, SundanceNow and Fox. Read more to see some of our past work!
We've completed the poster design and motion graphics for the SundanceNow Doc Club short film Who Will Survive America by Sheldon Candis. Read more to see the poster and get more info on the film.
We recently had the pleasure of designing ultra limited edition alternative poster designs for Lakeshore Records and their soundtrack release of the Sundance nominated film LUV, starring Common. Only 25 posters were available per design, given away on social media. Film Music Daily recently interviewed Chargefield creative director John Godfrey about alternative movie posters, his inspiration for the poster, and more. Read more for the interview.
Can you believe it’s now been 15 years since American Psycho hit theatres? We’ve just added a couple alternative movie posters for American Psycho to our movie posters post to mark the occasion. Here’s a bit of insight behind the concepts.
Our filmmaker friends Justin Giddings and Ryan Welsh’s amazing short film This Is Normal about being deaf, being hearing, and the complications in-between, is now playing on Vimeo after an impressive run in the festival circuit. Even more impressive is the fact that this is the duo’s first foray behind the camera – meeting as actors on the set of Bite Me (where we had the pleasure of working with them on VFX). View the film and the poster Chargefield designed after the jump.
Here's a selection of hand-drawn custom lettering pieces created by Chargefield. We render our type by hand, and then bring it into software such as Photoshop to clean up, or Illustrator to create vector pieces that can be scaled to any size. Custom lettering, or hand drawn typography, gives a unique look to many projects, whether it be the actual design of a logo, titles for editorial design, or a way of adding visual flourishes to an otherwise dry text-heavy piece of print design.